The LA Times and WSJ have both leaked reports stating that Apple is now in the negotiation phase with Hollywood movie studios to secure rights to store and maybe then stream content with iCloud as early as late 2011 or early next year.
“Representatives of the iPhone and iPad maker have been meeting with studios to finalize deals that would allow consumers to buy movies through iTunes and access them on any Apple device, according to knowledgeable people who requested anonymity because the discussions are private. The service is expected to launch in late 2011 or early 2012.”
The reports also stated that there are rumors that Apple have plans to open up content from the studio-backed Ultraviolet streaming service to iOS apps. We also posted a few weeks ago that Apple was negotiating with Disney films to get their popular movies into the Apple Store as a project to make interactive games for kids. This feature will be on the iPad.
Apple has also been trying to secure and we heard that it did indeed secure music labels for the iCloud international music licenses. So it seems that Apple have been working hard to get other labels and companies on board to making the most of its products to provide the customer with the best experience and make their purchase worth while.